2021 was Record Year for Investment in German Proptech
At least EUR 666 million – that’s how much investors pumped into German property technology, or proptech, start-ups according to a new study of 86 companies by construction and property consultants Blackprintpartners. That was 150 percent more than in 2020.
And the study predicts a bright future, with investments in the sector expected to hit EUR one billion this year.
“96.5 percent of the digital leaders surveyed see medium to very high growth potential for the proptech market over the next three years,” the authors wrote.
The study attributed part of the sector’s growth to social changes wrought by the fight against Covid-19.
“The corona pandemic led to increased digitization pressure within the real estate industry,” the report reads. “Established real estate companies have already embraced a digital mindset in terms of customer centricity.”
And Germany is an excellent springboard to international expansion.
“If you make on the German market, you’ll have an easier time establishing a scalable business model internationally, and you’ll attract the interest of venture capital investors,” Blackprintpartners CEO Sarah Maria Schlesinger told business newspaper Handelsblatt Inside Real Estate.
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