Clusters are high-tech hubs and ideal entry points for foreign companies that want to innovate.
Germany has many clusters, each with a different industry focus.
Groundbreaking magnetic levitation elevator technology.
Over the Counter (OTC): People in Germany have been self-medicating more and more in recent years. Sales of prescription-free drugs are increasing at pharmacies and through online mail order services. Why?
Sixty is the new fifty. That’s a crucial message for companies as demographic change opens up a vast new market over the next few decades. This trend is more pronounced in Germany, where the active over-50s age group provides huge potential for investment, innovation, and development.
Health is a way of life in industrialized countries. As Europe’s biggest market for medical products and services, Germany has a very promising out-of-pocket health-care market not covered by health insurance providers.
For centuries humans have looked to the power of nature to soothe and heal. And some healing methods go beyond the medical to include complementary, spiritual and natural remedies. Such treatments are increasing in popularity in Germany.