British market research company Euromonitor has opened its first-ever office in Germany. Euromonitor Düsseldorf will assist companies all over the world by providing statistics used for international comparisons.
The opening is Euromonitor’s second Continental European location and part of the parent company’s drive to get more involved on the European mainland.
“Euromonitor decided on Düsseldorf as a location because its proximity to key customers, good travel connections to clients in other regions, the great market potential of North Rhine Westphalia and nearby Hesse,” says Euromonitor Düsseldorf Managing Director William Henderson. “When making our decision we took into account the 2016 Mercer Study on the quality of life in 450 cities. Düsseldorf was number 6 among the best cities for living and working, and nothing has changed since then.”